How do startups actually get their content marketing to work?
[Editor’s note: this is a free example of a series of articles we’re publishing by top experts who have cutting-edge startup advice to offer, over on Extra Crunch. Get in touch at ec_columns@techcrunch.com if you have ideas to share Even the best growth marketers fail to get content marketing...User-generated content marketing platform Yotpo closes $51M Series D round
Yotpo, a platform that lets companies gather content from their customers in the form of reviews, Q&As, photos and videos, mainly for use in marketing, has closed $51 million in Series D funding. The round is led by Access Industries (ClalTech), with participation from existing backers Bessemer Venture Partners,...‘Star Trek’ icon LeVar Burton isn’t done with podcasting just yet
The LeVar Burton Reads podcast will get second season, and perhaps many more.Image: John Salangsang/Variety/REX/Shutterstock LeVar Burton just can’t stop reading. The former Star Trek and Roots star just wrapped the first season of his weekly podcast, LeVar Burton Reads, where Burton lends his reassuring, emotive voice to various...Art19 gets $7.5 million in funding to build out its podcasting platform
Even in many podcasting circles, Art19 isn’t exactly a household name. The startup has largely operated behind the scenes, without much in the way of active promotion. Even so, the companies that have enlisted its hosting and ad technologies are among some of media’s largest. The New York Times,...Personal Audio loses its appeal for podcasting patent
A year after taking up the case, the US Court of Appeals for the Federal Circuit has ruled in favor of the Electronic Frontier Foundation in its challenge against podcasting patent troll, Personal Audio. The decision is a massive relief for the vibrant and ever-growing medium, which has been...
